Mens Underwear Store Blog DUGG

In a recent New York Times article and accompanying video, journalist Eric Wilson discusses a new trend in mens underwear advertising to introduce campaigns that are more accessible to the average male consumer that might think that today’s underwear ads are “too sexy.” Even 2(X)IST, which is well-known for its very provocative images, is going in a direction that is described as less i... Continue reading→

We have just received the new seasonal range of Emporio Armani men's under wear and sleepwear in store now.    

DUGG is celebrating 10 years in business and we are thanking all our loyal and much loved customers for their support over the years. We have grown in an online environment that has seen a huge amount of change and challenges over the years. We have had many a story good, funny, and crazy over the last decade of selling Men's Underwear in Australia. We sincerely have to thank you guys and the many many people along the way who ... Continue reading→

There’s nothing new about man’s desire to modify his body to appear more attractive. There is evidence of humans using torso-enhancing corsets as early as 2000 B.C., and both men and women of early human tribes have used various methods of altering their bodies, sometimes permanent, for reasons that include rites of passage, aesthetics, religion, and self-expression. Tattoos, piercing, scarification, branding, and implants have all made their way into the contemporary “body mod” culture... Continue reading→

Travis Fimmel was born in 1979 near Echuca, Victoria and worked on the family farm until being accepted at Melbourne University. He was discovered by the roommate of a Chadwick Model agency talent scout while working out at a Hawthorn gym and headed to Los Angeles to make a go at modeling and went from being totally broke to becoming the world’s first man to get a six-figure, exclusive one-year contract to model for Calvin Klein in 2002. His appearance in Calvin Klein ads reportedly caused en... Continue reading→