For most people, you have to be an accomplished fashion designer in order to make your own line of apparel. You have to have creative talent ever since you are young in order to really make a name for yourself in the fashion industry. For Bjorn Borg, this rule did not apply. For Bjorn Borg, it was all about the passion to achieve.

History

Bjorn Borg is one of the greatest tennis players of all time. He has a number of records under his belt including the greatest number of consecutive titles won, first player to amass over a million dollars in prize money, and he was also the winner of many personality awards. After he retired, Bjorn Borg put all his efforts into creating the amazing brand that is Bjorn Borg.

Today, the brand Bjorn Borg is known as one of the greatest mens underwear lines in the world. The comfort experienced in their underwear is legendary; just like the player himself. However, if there is one thing that the brand is known for, it is for the amazing and unique designs. The designs of Bjorn Borg are unlike any other you will ever find in any other mens underwear store.

Designs

The designs found in Bjorn Borg are some of the greatest in the world. The designs have won a plethora of design awards and are demanded all over the world. Whether it is briefs, boxers or trunks, Bjorn Borg offers a range of designs that are sure to appeal to the tastes of any man. Most distinct is the fact that each piece of mens underwear has a waist band with the Bjorn Borg label clearly written on it.

Sunrise Stripes – The sunrise stripe design is based on the colors of sunrise and captures the theme of the illumination the sun provides. The horizontal red stripes are really brought out by the white background.

Aphrodisiac – The Aphrodisiac collection uses a variety of colors and patterns to truly capture the essence of an aphrodisiac. It really makes women want to pounce on the man and, well, you can use your imagination for the rest.

Gabi – The Gabi collection takes on cool and calm designs and uses short horizontal stripes in different colors. 

Lost in Space – The lost in space design is able to portray the elements of space. Best of all, it even adds a little Japanese space-age theme to the mixture as well. In all, it is one of the most fun themed underwear.

Japanese Dream – Japanese dream is a type of underwear that captures the Japanese essence like no other company could or can. From swirls, to Japanese characters, this fun Japanese underwear will really impress any and all onlookers.

Nobody could have ever dreamt that a famous tennis player would create some of the most amazing underwear ever. It came as a surprise to most that Borg would pioneer a company that would create some of the most distinct, stylish and comfortable mens underwear ever known. You can easily find his brand in most mens underwear store.