2xist is one of the leading brands of men’s underwear all over the world. What started off as a simple idea manifested into one of the largest men’s underwear brand you will ever see. 2xist allows men to give their best and show the world what they have to offer. It allows them “to exist” in a fast-paced modern world. Let’s take a look at the history of the brand and what it has to offer.

Founding

The brand took place in the head of founder Gregory Sovell back in the 90s. His idea was to create a high-end men’s fashion line. He decided that the market for high-end men’s underwear had not yet been tapped. This was especially true for the American market. He knew that there was not a single mens underwear store that had high quality men’s underwear; both functional and sexy.

With this in mind, Mr. Gregory Sovell founded 2xist in 1991. Unfortunately, he left in 2005.

Current Operations

Unfortunately, in 2005, Gregory Sovell left the company. The position of creative director was handed to Jason Scarlatti. 2xist’s headquarters are located in New York City in Midtown Manhattan. Previously, 2xist operated solely in America. Today, 2xist can be found in literally dozens of countries and in every mens underwear store, especially those in Australia and New Zealand.

Designs

If anything, it is the very designs that are released by 2xist that really help it shine. When you walk into a mens underwear store, you are presented with a lot of “standard” choices. However, very few of those choices are as sexy, sophisticated and bold as 2xist mens underwear. Whether it is briefs, boxers, jocks, swimwear, thongs or trunks, there is not a single type of men’s underwear that 2xist does not make.

Some of its most popular styles include:

Essential Briefs – These briefs have been created with one thing in mind; provide high quality men’s underwear at an affordable price. This design allows you to enjoy the 2xist experience without blowing the budget.

Vivid Collection – The vivid collection includes some of the most colorful, bold and vivid underwear you will ever see in your entire life. With that said, it is also some of the best underwear you will ever see in your entire life. The style’s include high gloss colors, available in a variety of designs such as briefs and trunks.

Athletic Collections – The athletic collection was designed with athletes in mind. The underwear in this collection offers superior performance and one of the most comfortable fits you will ever experience.

2xist is one leading high-end fashion label that is not about to go out of style any time soon. Although it has only been a little over 21 years, 2xist has made a name for itself in this world and it plans to stay. With new lines of men’s underwear being released every year, this fashion giant won’t stop until all men “exist.” Now, there is not a single mens underwear store that does not carry 2xist.